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Lovva Terms of Use

Last updated 2026

These Terms of Use (the "Terms") are the end user licence agreement for the Lovva app for iPhone and iPad. They form a binding agreement between you and Pleyra ("Pleyra", "we", "us"), the developer of Lovva. By downloading, installing or using Lovva, you agree to these Terms. If you do not agree to them, please do not use the app.

Please read section 1 and section 14 carefully. They matter most.

  1. Medical notice

Lovva is not a medical device, and it does not provide medical advice, diagnosis or treatment.

Lovva is a personal record-keeping tool with a general information library. Nothing in the app, including its articles, growth charts, care plans, vaccination lists and reminders, is a substitute for the judgement of a qualified healthcare professional who knows your child. Never delay seeking, or disregard, professional medical advice because of something you read or recorded in Lovva.

In an emergency, call your local emergency number immediately. Lovva displays emergency numbers as information only. It cannot and does not contact emergency services, and it must never be relied on to do so.

Immunisation schedules, growth references and care guidance differ from country to country and change over time. What Lovva shows is general and may not be current, complete or correct for your child, your country or your situation. Always follow the official schedule of your health authority and the instructions of your doctor. Any decision about medication, dosage, feeding or treatment is yours to make with your healthcare professional, not with this app.

Reminders in Lovva are a convenience, not a safety system. They can fail, for example if notifications are switched off, the device is off, or the app is deleted. Do not rely on them for anything critical, such as giving medication.

  1. Who we are

Developer Pleyra Email support@pleyra.com App Lovva for iPhone and iPad (App Store) Email is the fastest way to reach us, and it is the right place for any question, complaint or claim about Lovva. We aim to reply within 30 days. If you need our postal details for a formal or legal notice, write to us and we will provide them.

  1. Eligibility

You must be at least 18 years old, or the age of majority where you live, to accept these Terms and use Lovva. Lovva is intended for parents and caregivers keeping records about a child in their care. It is not directed to children and is not offered in the App Store Kids Category. By entering a child's information, you confirm that you are that child's parent or legal guardian, or that you have their authorisation to do so.

  1. Licence

Subject to these Terms, Pleyra grants you a limited, personal, non-exclusive, non-transferable, revocable licence to use Lovva for your own personal, non-commercial purposes, on any Apple-branded device that you own or control, and as permitted by the Usage Rules in the Apple Media Services Terms and Conditions. Where Family Sharing or volume purchasing applies, the app may also be accessed by other accounts associated with you as permitted by those Usage Rules.

Lovva is licensed to you, not sold. All rights not expressly granted are reserved.

  1. What you may not do

You agree not to:

copy, redistribute, resell, rent, lease, sublicense or otherwise make Lovva available to anyone else; reverse engineer, decompile or disassemble the app, or attempt to derive its source code, except to the extent that applicable law expressly permits this despite this restriction; modify the app, or create derivative works from it or from its content; remove or obscure any copyright, trade mark or other proprietary notice; extract, scrape or systematically reuse the app's content, including its articles and care guidance; use Lovva unlawfully, or in a way that infringes anyone else's rights; circumvent, or attempt to circumvent, any purchase, licensing or feature restriction, including the Lovva+ entitlement.

  1. Your data is on your device

Lovva stores your records on your device and nowhere else. We have no server and no copy. This is explained in full in our Privacy Policy, which forms part of these Terms.

There is an important consequence. Your records are your responsibility. If your device is lost, damaged, reset or stolen, if you delete the app, or if you delete your data inside the app, that information is gone. We cannot recover it for you, because we never had it. Please use the in-app backup regularly and keep the backup file somewhere safe. To the extent permitted by law, Pleyra is not liable for loss of data stored on your device.

Backup files are not encrypted, and a PDF visit summary can be read by anyone who receives it. You choose where these go, and you are responsible for what happens to them afterwards.

  1. Information about other people

Some optional fields let you record details about other people, such as an emergency contact's name and phone number. You are responsible for the information you enter, and you confirm that you are entitled to record it. It stays on your device; we never receive it.

  1. Lovva+ and purchases

Lovva's core tracking, reminders, guide and basic backup features are free. Lovva+ is an optional upgrade that unlocks additional features, currently multiple child profiles and the PDF visit summary, plus new Lovva+ features as they are released.

Plans Plan Length Renews? Lovva+ Monthly 1 month Yes, automatically Lovva+ Yearly 1 year, including a 1 week free trial Yes, automatically Lovva+ Lifetime One-time purchase, no expiry No Prices are shown in the App Store and in the app before you buy, in your local currency, and they vary by country.

Free trial The yearly plan includes a 1 week free trial for eligible new subscribers. If you do not cancel at least 24 hours before the trial ends, it converts automatically into a paid subscription and your Apple Account is charged. Any unused portion of a free trial is forfeited if you buy a subscription during the trial period.

Auto-renewal Subscriptions renew automatically unless you cancel at least 24 hours before the end of the current period. Your Apple Account is charged for renewal within the 24 hours before the current period ends, at the then-current price for your plan.

Managing and cancelling You can view, manage and cancel your subscription at any time in Settings > [your name] > Subscriptions on your device. Cancellation takes effect at the end of the current billing period, and you keep Lovva+ until then. Deleting the app does not cancel a subscription.

Payment and refunds All purchases are processed by Apple through your Apple Account. We never see your payment details, and we cannot issue refunds. Refunds are handled by Apple under its own policies; you can request one at reportaproblem.apple.com. If you have a statutory right of withdrawal or cancellation under your local consumer law, that right is unaffected by this section.

Restoring purchases If you change device or reinstall Lovva, use "Restore Purchases" on the Lovva+ screen. Your purchase is tied to your Apple Account, so it survives deleting the app and deleting your data.

Price and feature changes We may change prices for future billing periods. Where required, Apple will notify you and ask for your consent before a price increase takes effect; if you do not consent, your subscription will not renew. We may also add, change or remove features, including Lovva+ features, as the app develops. If we remove a significant Lovva+ feature you paid for, you may cancel and, where the law requires, seek a refund through Apple.

  1. Intellectual property

Lovva, including its software, design, interface, illustrations, text, articles and other content, and the "Lovva" and "Pleyra" names and logos, are owned by Pleyra or its licensors and are protected by intellectual property law. Your licence under section 4 lets you use this content within the app for your personal use. It does not transfer any ownership to you.

The records, notes and photos you create remain yours. We claim no rights over them, and we never receive them.

  1. Third-party links and services

Lovva contains a small number of links that open outside the app, such as Apple support articles and an official public health authority immunisation schedule. We do not control those destinations and are not responsible for their content, accuracy or availability. Visiting them is subject to their own terms and privacy policies.

You must also comply with any applicable third-party terms when using Lovva, for example the terms of your mobile network or internet service provider.

  1. Disclaimer of warranties

To the maximum extent permitted by applicable law, Lovva is provided "as is" and "as available", without warranty of any kind, whether express, implied or statutory, including any implied warranty of merchantability, fitness for a particular purpose, accuracy, or non-infringement.

In particular, we do not warrant that the app will be uninterrupted, error-free or compatible with every device or iOS version, that reminders will always be delivered, or that the information and guidance in the app is accurate, complete or current for your child or your country.

Nothing in this section limits any warranty or right you have under mandatory consumer protection law, which is unaffected.

  1. Limitation of liability

To the maximum extent permitted by applicable law, Pleyra will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of data, loss of profit, or loss of goodwill, arising out of or in connection with your use of, or inability to use, Lovva. This includes any consequence of relying on the app in a way that section 1 tells you not to.

To the maximum extent permitted by applicable law, Pleyra's total aggregate liability arising out of or in connection with Lovva and these Terms is limited to the greater of (a) the total amount you paid to us for Lovva in the 12 months before the event giving rise to the claim, or (b) the equivalent of ten euros.

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be excluded or limited. If you are a consumer, your mandatory statutory rights are not affected by this section, and some jurisdictions do not allow certain exclusions, so parts of this section may not apply to you.

  1. Termination

You may end this agreement at any time by deleting Lovva from your device. We may suspend or end your licence if you materially breach these Terms. Sections that by their nature should survive termination, including 9, 11, 12, 16 and 17, will do so.

Termination does not by itself cancel a subscription. To cancel, see section 8.

  1. Apple-specific terms

Apple Inc. requires the following, and you and we both acknowledge and agree to it.

This agreement is with us, not Apple. These Terms are concluded between you and Pleyra only, and not with Apple. Pleyra, not Apple, is solely responsible for Lovva and its content. Scope of licence. The licence granted to you for Lovva is as set out in section 4: a non-transferable licence to use Lovva on any Apple-branded device that you own or control, as permitted by the Usage Rules in the Apple Media Services Terms and Conditions. Maintenance and support. Pleyra is solely responsible for providing any maintenance and support for Lovva, as required by applicable law. Apple has no obligation whatsoever to furnish any maintenance and support services for Lovva. Warranty. Pleyra is solely responsible for any product warranties, whether express or implied by law, to the extent not effectively disclaimed. If Lovva fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price of the app to you (if any). To the maximum extent permitted by applicable law, Apple has no other warranty obligation whatsoever with respect to Lovva, and any other claims, losses, liabilities, damages, costs or expenses attributable to any failure to conform to any warranty are Pleyra's sole responsibility. Product claims. Pleyra, not Apple, is responsible for addressing any claim by you or a third party relating to Lovva or your possession and use of it, including product liability claims, any claim that Lovva fails to conform to an applicable legal or regulatory requirement, and claims arising under consumer protection, privacy or similar legislation. These Terms do not limit Pleyra's liability to you beyond what applicable law permits. Intellectual property claims. If a third party claims that Lovva, or your possession and use of it, infringes that third party's intellectual property rights, Pleyra, not Apple, is solely responsible for the investigation, defence, settlement and discharge of that claim. Legal compliance. You represent and warrant that (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a "terrorist supporting" country, and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties. Developer contact. Questions, complaints or claims about Lovva should be sent to Pleyra at support@pleyra.com, as set out in section 2. Third-party terms. You must comply with applicable third-party terms of agreement when using Lovva, as noted in section 10. Apple as third-party beneficiary. Apple and Apple's subsidiaries are third-party beneficiaries of these Terms. On your acceptance of these Terms, Apple has the right, and is deemed to have accepted the right, to enforce these Terms against you as a third-party beneficiary.

  1. Changes

We may update these Terms, for example to reflect new features or changes in the law. When we do, we will update this page and the date at the top. If a change is material, we will tell you inside the app. Continuing to use Lovva after a change takes effect means you accept the updated Terms. If you do not accept them, please stop using the app and, if you wish, cancel your subscription.

We may also change, improve or discontinue features of Lovva over time, and we may stop supporting older versions of iOS.

  1. Governing law and disputes

These Terms are governed by the laws of the Republic of Türkiye, and the courts and consumer arbitration committees of Türkiye have jurisdiction over any dispute.

If you are a consumer, this does not deprive you of the protection of the mandatory law of the country where you live, and you may also bring proceedings in your local courts. Consumers in Türkiye may apply to the consumer arbitration committee (tüketici hakem heyeti) or the consumer court in their own district.

Before starting any formal proceedings, we would appreciate the chance to resolve things directly. Please write to support@pleyra.com first.

  1. General

Entire agreement. These Terms and the Privacy Policy are the entire agreement between you and Pleyra about Lovva, and replace any earlier version. Severability. If any provision is held to be unenforceable, the rest remains in force, and the unenforceable provision is applied to the greatest extent permitted. No waiver. If we do not enforce a right, that is not a waiver of it. Assignment. You may not assign these Terms. We may assign them to a successor of our business, provided your rights are not reduced. Language. These Terms are also available in other languages for convenience. If there is any conflict, the English version prevails, except where mandatory local law requires otherwise.

  1. Contact

support@pleyra.com